Customize Your Toll Free Number:VANITY SEARCH ( e.g. 800-YOUR-BIZ )
Existing Customers: |SUPPORT

Expert Articles

Tips on Choosing Toll Free Vanity Numbers

By Image for expert article
The process of picking toll free vanity numbers for your business is very important. It shouldn't be taken lightly. Your toll free number is the first contact many customers will have with your business. It needs to be good. Here are some tips on crafting the right toll free vanity numbers that will get you the results you're looking for.

Memorability Is Key

The main thing you should be going for is something that's memorable. Memorability will make or break your number. If it's too tough for people to remember, you won't get as many calls. After you come up with a few toll free vanity numbers that you like, narrow it down by eliminating the ones that are harder to remember.

Grab Their Attention

Along with memorability, uniqueness is an important factor in choosing toll free vanity numbers. Try to think of something that grabs their attention. Think of words that stand out. They can even be a little bit funny or outrageous. Laughter is one of the best reactions you can get out of people.

Repeated or Mixed Numbers?

If you're using a word that's less than 7 letters, you can fill it out by using numbers. The best way to do this is to use the same number, like 777 or 999. However, these aren't as available as mixed numbers are. If you go with mixed numbers, you have a better chance of getting the word you want.

Consider this - What if you have a choice between 777-PAWS and 356-DOGS? Especially if 356 is a common prefix in your local area, this might be a better choice. Don't discount mixed numbers, but check to see what's available before you decide.

Toll Free Vanity Numbers and Branding

Toll free vanity numbers do more than just make it easy to remember your number. They also play a vital role in branding. There are two ways to go about it. One is to choose words that emphasize the benefits of your products or services. Another option is to use a negative keyword

For example, let's say that your business offers healthcare products. You could choose a benefit word such as RELIEF, or you could go with something negative like PAIN. Both remind people of why they're using your service.

Which is better? Of course it's impossible to say, but one thing you can do is test it. Toll free vanity numbers are cheap, so get two. Your phone service provider can route them to the same phone line. Advertise both numbers in different places and see which one gets more calls.

Choosing the right toll free vanity numbers is important, so take some time and do it right. Narrow down your ideas until you come up with the one that works best for your business. You can use online tools to look up your numbers and see what's available.
Author Tim Paulino
Also known as the "virtual phone guy", Tim is a well-respected marketing and communications expert with over 14 years experience, helping thousands of entrepreneurs and small business owners. His writing and research focuses primarily on cloud-based virtual phone services that utilize toll free numbers with the latest voice and fax technology.
Click to Get StartedGet a toll free number right now for free
Trusted by more than 100,000 small and leading businesses
  • VeraSafe Trust Seal
  • We gladly accept all major credit cards